BuildAF
Episode 2

The CRED Playbook: Rewards, Trust, and Premium Users

Published:
20 May 2026
Duration:
39:47

Kunal Shah unpacks the thinking behind CRED’s members-only model, why he bet on rewarding good credit behavior, and lessons from building FreeCharge before CRED.

Guests

The CRED Playbook: Rewards, Trust, and Premium Users - BuildAF